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Sales metrics and data

Supercharge your sales activities. Seamlessly track your conversations, opportunities, and pipeline with ease.


Total revenue formula (+ 4 metrics every sales rep should know)

Use five key formulas to help you evaluate your company’s finances.

Latest stories

Article
4 min read

What is a sales analysis?

Sales analysis is the process of identifying and processing sales and revenue-related data. Processing this data…

Article
10 min read

10 sales performance metrics you should track every week, month and quarter

With today’s modern technology, you can track pretty much anything about your sales performance. But just gathering data isn’t enough.

1 min read

2020 state of SMB sales

In this white paper, we take a look at what has changed for SMB sales teams in recent years, the main issues facing SMB sales teams, and the role of technology in small and medium-sized companies

Article
8 min read

The new sales manager’s guide to sales reporting

Sales reporting is essential for every data-driven company. Learn why it's important and the five most important sales reports for new sales managers.

Women in Leadership

At Zendesk, we care about creating an inclusive environment for all leaders, in particular women leaders, so that we can celebrate achievements, provide networking opportunities and collaboration to help support women in CX and beyond.

Article
15 min read

Customer data management: 8 best practices for CDM success

Customer data management is the practice of ethically collecting, securely storing, and seamlessly managing customer information. Read on for eight tips for CDM success.

Article
12 min read

How to forecast sales: sales forecasting methods and models

Sales forecasting is a key component of any business. Implement correct sales forecasting techniques to improve your business decisions.

Article
10 min read

Cost of sales: Definition, formula, and ways to lower it

Get a better understanding of your finances by tracking your company’s cost of sales.

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