Customer retention

Article
7 min read

Customer success manager: role, responsibilities, and business impact

Find out how a customer success manager can help increase customer satisfaction, boost loyalty, and elevate your business.

Article
6 min read

How to grow your customer base

Learn the best ways to win new customers and keep the old.

Article
15 min read

What is customer experience? A comprehensive guide for 2025

Customer experience refers to all the interactions between a business and its customers. Learn why it's essential and how you can improve your CX strategy.

Article
12 min read

Customer loyalty: why it matters and how to build it

When it comes to customer loyalty, some brands seem to have a complete hold on their customer base.

Women in Leadership

At Zendesk, we care about creating an inclusive environment for all leaders, in particular women leaders, so that we can celebrate achievements, provide networking opportunities and collaboration to help support women in CX and beyond.

Article
7 min read

Your guide to customer service email management software

Keeping email under control is critical to good customer experience. As your business grows, consider using customer service email management software

Article
22 min read

The ultimate guide to creating a customer-centric business

Lots of brands claim they’re customer-centric and always putting their customers first. But is that really true?

Article
6 min read

Why the right customer service voice matters

What is the right customer service voice, and is it really that important?

Article
14 min read

Customer journey map: What it is and how to create one (and examples)

Every company wants to understand what makes customers come to their business – and what makes them leave.