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Article
5 min read

Why is customer retention important?

Many businesses measure success by new customer acquisition or increasing their customer base: the bigger the…

Article
8 min read

Five tips to effectively improve your customer experience

Customer service can make or break a business. But not everyone agrees on what it is…

Article
4 min read

How can technology help provide better customer care?

Customer care is a key part of any business, whatever ‘customer’ means to you. And increasingly…

Article
5 min read

What is contact management? Benefits + features

Contact management is essential for maintaining strong customer relationships. Learn how to organise, track, and optimise your contact information to enhance your business operations.

Women in Leadership

At Zendesk, we care about creating an inclusive environment for all leaders, in particular women leaders, so that we can celebrate achievements, provide networking opportunities and collaboration to help support women in CX and beyond.

Article
5 min read

The psychology behind customer engagement with surveys

Survey design psychology is a complex field, looking not only at the way your survey appears…

Article
4 min read

How to ensure effective online customer service

In the traditional sense, customer service has always meant being patient, polite and as helpful as…

Article
4 min read

Should you offer customer assistance alongside customer service?

First of all, you might be wondering what exactly is the difference between customer assistance and…

Article
4 min read

Are website or app-based live chats better for customers?

According to Econsultancy, “73% [of customers were satisfied with their live chat support], compared with 61%…

Article
3 min read

Contact centres vs call centres: what is the difference?

Are you unsure whether to invest in a contact centre or a call centre to help…

Article
6 min read

A step-by-step guide to a new CRM integration

Customer relationship management (CRM) integrations can be a time-consuming and costly process if they’re not planned…

Article
5 min read

Should customer relationship management be a job?

Every business has customers, in whatever form that takes, and improving relationships with them should be…

Article
4 min read

Agile practices (1): Building agile support teams

With the world changing at lightning speed, agile support teams are finding ways to quickly adapt…

Article
10 min read

Here’s how European companies actually got faster at solving customer issues last year

When a customer contacts a support team, two things are top of mind—how quickly they can…

Article
6 min read

Agile omnichannel strategies for the post-pandemic era

What already emerged as a trend in the communication between companies and customers in 2020 has…

Article
6 min read

The agile CX business: From tickets to conversations

A decade ago, the rise of social media pushed communications into the public sphere, incentivising businesses…

Article
6 min read

Employee burnout: spot the signs and prevent it from happening

Last year, millions of people around the world went from working in their office, going to…

5 ways to cultivate loyal customers through social media

5 social media strategies for improving customer loyalty and connecting with customers of all ages. Develop deeper relationships with your customers and show them what your business is all about.

Article
5 min read

Agile customer service

Being flexible and acting fast — these two traits have become the focus of companies across…

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