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Report: Unlocking the future of intelligent employee experiences

The 2024 Employee Experience Trends report is here.

How to use Zendesk for HR

How do you build for the future of work with all the practical constraints of the…

5 min read

The advantages of using Facebook for business

Over 160 million businesses use Facebook every month, and according to their reports, the platform had reached 2.8…

Article
14 min read

8 customer service standards to elevate your business

Customer service is a key differentiator in today’s competitive business landscape. Set customer service standards and regularly refine them to delight your audience and boost brand loyalty.

Women in Leadership

At Zendesk, we care about creating an inclusive environment for all leaders, in particular women leaders, so that we can celebrate achievements, provide networking opportunities and collaboration to help support women in CX and beyond.

Article
12 min read

The ultimate guide to customer segmentation for support teams

Customer segmentation isn’t just for marketing and product teams. Here’s how to put segmentation to work for your support team.

4 min read

How to keep innovating at work

It is an oft-quoted statistic that 90% of startups are doomed to failure. You might conclude…

5 min read

What is CRO and how you can use it to increase revenue

Did you know that the average bounce rate for most websites falls somewhere between 26% and 70%?…

4 min read

Hard Skills vs Soft Skills

What are hard skills and soft skills? Hard and soft skills refer to two different sets…

Article
6 min read

Why CX teams need automated privacy tools

Learn how privacy workflow automation promotes stronger data security and increased efficiency for your CX team.

5 min read

What is the future of marketing automation?

A 2019 survey on the state of marketing automation found that 75% of companies were already using…

5 min read

Social media strategy—how is it done?

Social media. Everyone uses it, but not everyone does so effectively. Companies with a robust social…

Article
8 min read

Value chain analysis how-to: Definition, examples and guide

Value chain analysis (VCA) allows you to increase your company’s profit margin through a deep-level understanding of its inner workings.

5 min read

What makes a great digital strategy?

Crafting a digital marketing strategy is essential for business success. You must think about more than…

This is how confidence can help your customer service

Well-trained customer service representatives also elevate a company’s brand and reputation, resulting in positive word of…

Article
10 min read

What is the buyer’s journey? Definition, stages, and examples

Gain a deeper understanding of your audience’s path to purchase so you can improve your sales and marketing efforts.

Improve customer experience with AI and conversational service

            It’s impossible to overstate the importance of customer service. This…

6 min read

What is a customer service specialist?

A customer service specialist is one of the people a customer will interact with when they…

4 min read

Building high-performing teams with shared values

It goes without saying that every leader wants to have a high-performing team, but what is…

Article
6 min read

Creative ways to stay connected with remote coworkers (that aren’t a virtual happy hour)

Showing your human side at work can have real benefits, including making us feel more connected and sparking the kind of serendipitous connections that occur naturally in a traditional office setting.

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